Persada Johor International Convention Centre
The architecture of the Persada Johor International Convention Centre is a clear acknowledgement of Johor’s rich cultural heritage. The exterior is embellished with “Khat” Islamic writings, while its unique roof is shaped after the state ruler’s official hat, a symbol of creativity, practicality and nobility.
The Convention Centre complex sits on a 2.43 ha (6 acres) site with a built-up area of 1.69 ha (4.2 acres) and 29 function rooms totalling 8,296 sq. metres (89,292 sq.ft.) for both Persada Johor International Convention Centre and The Puteri Pacific Johor Bahru. There is also provision for a total of 9 retail shops and food & beverage outlets. The remaining land area features a multi-level parking complex accommodating 1,600 car-park spaces and 80 bus bays.
The complex comprises two main levels and two intermediate floors. The upper level houses the Convention Hall while the lower level is designated for the Exhibition Centre.